Peadar Tóibín (Meath West, Aontú)
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843. To ask the Minister for Housing, Planning, and Local Government the amount spent on digital marketing in each of the past eight years; the items on which funds were spent; the criteria by which target audiences were selected; the amount of the digital spend targeted here; the amount targeted abroad; the amount that related to private companies; the amount that related to policy initiatives; and the purpose of the digital advertisements. [29395/19]

Eoghan Murphy (Dublin Bay South, Fine Gael)
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My Department has collated the information presented in the table below in relation to digital marketing and advertising. My Department uses digital advertising, across social media and other websites, to reach the public and different stakeholders in various information campaigns. This reflects the diverse media through which the public, stakeholders and businesses access information and advertising.