Written answers

Tuesday, 20 March 2018

Department of Defence

Departmental Advertising Expenditure

Photo of Catherine MurphyCatherine Murphy (Kildare North, Social Democrats)
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2. To ask the Taoiseach and Minister for Defence the amount spent by his Department on third party public relations advice, communications advice, online advertising and public awareness campaigns from January 2017 to date in 2018, by year, month and company engaged in tabular form; and if he will make a statement on the matter. [11764/18]

Photo of Paul KehoePaul Kehoe (Wexford, Fine Gael)
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The total expenditure on public awareness campaigns and online advertising from January 2017 to date in 2018 by my Department is set out in the table. The expenditure relates to the Be Winter Ready campaign which was launched on 8 November 2017. There was no expenditure in relation to third party public relations advice or communications advice during the period in question.

Campaigns-Expenditure
Be Winter Ready Campaign: two page article in the Irish Independent Independent Newspapers Marketing Ltd. €6,150.00
Be Winter Ready Twitter campaign Mediavest Ltd. €5,535.00
Management of Twitter campaign Mediavest Ltd. €2,583.00
Radio Advertisements Mediavest Ltd.€25,912.52

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