Oireachtas Joint and Select Committees

Wednesday, 18 April 2018

Joint Oireachtas Committee on Children and Youth Affairs

Tackling Childhood Obesity: Discussion

9:30 am

Ms Janis Morrissey:

A resource that we developed a number of years ago is a very simple food shopping card that is like a banking card size and used as a traffic light system to empower citizens to read food labels and to decide what is a healthier choice. It simply uses red to indicate a high-level, amber as a medium-level and green as a lower level of fat-saturated, fat, sugar and salt.

We have disseminated tens of thousands, if not more, across the country. They are phenomenally popular in schools, communities and workplaces. It is a very simple and accessible way to support people in making more informed choices when the food labelling available to us is not consumer friendly.