Written answers

Tuesday, 17 June 2025

Department of Employment Affairs and Social Protection

Departmental Websites

Photo of Albert DolanAlbert Dolan (Galway East, Fianna Fail)
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571. To ask the Minister for Employment Affairs and Social Protection if his Department’s website employs analytics tools (details supplied) that track website traffic using UTM parameters (for example, utm_source); if so, whether any visits have been recorded with a specific parameter or similar identifiers indicating traffic from ChatGPT; and to provide the monthly number of such visits, if recorded, for each of the past 12 months, in tabular form. [32507/25]

Photo of Dara CallearyDara Calleary (Mayo, Fianna Fail)
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My Department uses Google Analytics tools that track website traffic to its online platforms. UTM parameters are enabled for MyGovID and MyWelfare.

The monthly number of visits, using this parameter, for each of the past 12 months is set out below.

Month MyGovId MyWelfare
June 2024 0 0
July 2024 0 0
August 2024 6 24
September 2024 13 167
October 2024 21 281
November 2024 29 306
December 2024 28 326
January 2025 42 515
February 2025 53 460
March 2025 59 665
April 2025 95 780
May 2025 164 1648

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