Written answers

Wednesday, 16 October 2024

Department of An Taoiseach

Departmental Advertising

Photo of Peadar TóibínPeadar Tóibín (Meath West, Aontú)
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7. To ask the Taoiseach the amount spent by his Department on traditional and online advertising in each of the past ten years and to date in 2024, in tabular form. [41815/24]

Photo of Simon HarrisSimon Harris (Wicklow, Fine Gael)
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The table below details expenditure by the Department of the Taoiseach on advertising from 2015 to September 2024.

As set out below, most advertising expenditure occurred in 2020, 2021 and 2022 and relates to public information campaigns during COVID-19, which played a vital role in communicating the various strands of the pandemic including the supports made available by Government.

Year Amount spent on Advertising
2015 €53,666
2016 €21,815
2017 €40,616
2018 €1,895,673
2019 €33,659
2020 €17,045,754
2021 €11,601,472
2022 €1,798,829
2023 €4,808
2024 (up to end September) €14,138

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