Written answers

Tuesday, 15 October 2024

Department of Defence

Departmental Advertising

Photo of Catherine MurphyCatherine Murphy (Kildare North, Social Democrats)
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151. To ask the Taoiseach and Minister for Defence the frequency and duration of the publicity, marketing or advertising campaigns conducted by his Department to date in 2024; the purpose of these campaigns; the cost of these campaigns; and the agencies that conducted these campaigns, in tabular form. [41175/24]

Photo of Micheál MartinMicheál Martin (Cork South Central, Fianna Fail)
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I wish to advise the Deputy, my Department has had three campaigns in 2024. One relates to Recruitment as advertised by our Human Resources Branch. The other two are the Be Winter, and Be Summer Ready campaigns which are aimed at enhancing societal resilience to seasonal risks. No agencies were used.

Date Campaign/competition Branch Cost
Jan-24 Irish Association of Social Workers (IASW) HR €275.00
Oct 23 - Apr 24 Be Winter Ready OEP €45,023.01
Apr 24 - Oct 24 Be Summer Ready OEP €23,049.65

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