Written answers

Tuesday, 28 February 2023

Department of An Taoiseach

Departmental Data

Photo of Catherine MurphyCatherine Murphy (Kildare North, Social Democrats)
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124. To ask the Taoiseach if he will provide a schedule of social media influencers and online personalities, television and or radio personalities engaged by his Department and bodies under his aegis in 2021, 2022 and to date in 2023; if he will include the fees expended, name of personality and campaign they were engaged on; and if he will also provide the key performance indicators in respect of their engagement [9907/23]

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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The Shared Island Dialogue series which has taken place over the past 24 months has so far engaged more than 2,500 citizens and civic representatives from across all regions, sectors and communities on the island of Ireland. Each Dialogue event has a different thematic focus, related to all-island cooperation and relationships under the Good Friday Agreement. A moderator with experience of facilitating discussion on relevant themes is contracted for each Dialogue event. Further Shared Island Dialogues are planned this year. The average fee across the 11 Dialogue events outlined below was €1,247 inclusive of VAT where applicable with a total expenditure of €13,718.25.

In 2021 the COVID-19 #Antiviral communications campaign was designed by and for young people, allowing them to share their experiences of the pandemic, while reinforcing key public health guidance. Pluto Communications were paid €185,742 for the creation and production of this campaign which included the use of social media influencers.

The Citizens’ Assembly on Gender Equality paid €300 to Cathal MacCoille for moderation of one of the Assembly’s sessions in 2021. A payment of €16,250 was made to Dr Aoibhínn Ní Shúilleabháin in January 2023 in recognition for her work as Chair of the Citizens’ Assembly on Biodiversity.

In 2021, the members of the Future of Media Commission were paid a stipend for their work on the Commission of €13,750. Members under the category requested by the Deputy include Lynette Fay, freelance broadcaster, and Sinead Burke, writer and academic and founder of Tilting the Lens. These payments are sanctioned by the Department of Public Expenditure, National Development Plan Delivery, and Reform.

The National Economic and Social Development Office, the only body under the aegis of the Department of the Taoiseach, have not engaged with any social media influencers, online personalities, television and or radio personalities between 2021 to date.

Name Date Campaign/Event
Shane Coleman 5th December 2022 Moderator at the 2nd Shared Island Forum
Katie Hannon 4th November 2022 Moderator at the Shared Island Dialogue: Gender Based Violence and Abuse
Louise O’Neill T/A Daughter of Eve Unlimited Company 4th November 2022 Guest Speaker at the Shared Island Dialogue: Gender Based Violence and Abuse
Séan Rocks 13th October 2022 Moderator at the Shared Island Dialogue: Arts and Culture on a Shared Island
Darragh McCullough/ T/A Tír Chineal LTD 20th May 2022 Moderator at the Shared Island Dialogue: Enabling Rural and Community development on a Shared Island
Fionn Davenport 20th January 2022 Moderator at the Shared Island Dialogue: Tourism on the Shared Island: Building on Past Success to Create a Sustainable Future
Dearbhail McDonald T/A NK Management 9th December 2021 Moderator at the 1st Shared Island Forum
Patrick Kielty T/A Hannah Layton Management 9th December 2021 Guest Speaker at the 1st Shared Island Forum – Costs only relate to travel and subsistence
Aoibhínn Ní Shúilleabhan 1st October 2021 Moderator at the Shared Island Dialogue: Learning from each other: The future of education on a Shared Island
Priscilla Lynch 8th July 2021 Moderator at the Shared Island Dialogue: Working together for a healthier island
Amanda Ferguson 10th May 2021 Moderator at the Shared Island Dialogue: Equality on a Shared Island

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