Written answers

Wednesday, 1 February 2023

Department of Agriculture, Food and the Marine

Departmental Advertising

Photo of Peadar TóibínPeadar Tóibín (Meath West, Aontú)
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316. To ask the Minister for Agriculture, Food and the Marine the amount spent by his Department on online advertising in each of the past ten years and to date in 2023, in tabular form; if he will provide details in relation to this spending; and if he will make a statement on the matter. [4845/23]

Photo of Charlie McConalogueCharlie McConalogue (Donegal, Fianna Fail)
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The Department of Agriculture, Food and the Marine provides public information about the Department's wide range of schemes, services and policies. Online advertising is one of the channels used to communicate this information.

Outlined below in a table is a breakdown of expenditure on online advertising, including on social media, by year for the period requested. This includes expenditure related to farm safety awareness campaigns in 2021 and 2022 and an information campaign in 2022 regarding the new Unfair Trading Practices in the Agricultural and Food Supply Chain Regulations.

Year Amount
2013 Nil
2014 €430.50
2015 Nil
2016 Nil
2017 €7,257.00
2018 €14,084.00
2019 €10,910.33
2020 €9,107.09
2021 €107,585.94
2022 €104,482.80
To date in 2023 Nil  

Photo of Peadar TóibínPeadar Tóibín (Meath West, Aontú)
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317. To ask the Minister for Agriculture, Food and the Marine if his attention has been drawn to any instances where the public relations unit and or press office of his Department undertook to create social media accounts under false names, which were operated in order to further the messaging or communications of his Department; and if he will make a statement on the matter. [4863/23]

Photo of Charlie McConalogueCharlie McConalogue (Donegal, Fianna Fail)
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I advise the Deputy that my attention has not been drawn to any such instance in my Department, and I am advised that no such accounts exist.

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