Seán Sherlock (Cork East, Labour)
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160. To ask the Minister for Education and Skills the amount spent on social media advertising in 2021 and to date in 2022, in tabular form; and the amount spent per platform. [62801/22]

Norma Foley (Kerry, Fianna Fail)
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The Department engaged in social media advertising in respect of the 2021 Leaving Certificate Accredited Grades and Examinations process and also to highlight the public health advice for all of the school community for the period outlined. The total cost of this social media advertising was €38,165.04.

This content was promoted on Facebook, Twitter, YouTube and Instagram.

The Department is also engaged in running the Teaching Transforms advertising campaign.The total cost for social media advertising for this campaign for the period outlined is €15,245.35.