Written answers
Tuesday, 18 May 2021
Department of Agriculture, Food and the Marine
Social Media
Holly Cairns (Cork South West, Social Democrats)
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703. To ask the Minister for Agriculture, Food and the Marine if he has engaged a third-party company to date in 2021 to conduct online and or social media monitoring and or provide reports on social media coverage of his Department; if so, the cost of same; and the name of the social media platforms being monitored. [25778/21]
Charlie McConalogue (Donegal, Fianna Fail)
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The Department has not engaged a third party to conduct social media monitoring or to provide reports on social media coverage of the Department.
The Department has engaged a third-party company, Truehawk Media, to monitor print, broadcast and online news media. The expenditure to date in 2021, excluding VAT, for this service has been €7,000.
Holly Cairns (Cork South West, Social Democrats)
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704. To ask the Minister for Agriculture, Food and the Marine if officials in his Department are tasked with conducting online and social media monitoring and completing reports on social media coverage of his Department and his Ministerial activities; if so, the number of staff involved; the respective grades of each; the estimated working hours committed to same; and if he will make a statement on the matter. [25796/21]
Charlie McConalogue (Donegal, Fianna Fail)
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As part of their duties, a Higher Executive Officer in my Department’s Communications Division, with the support of an Executive Officer, monitors the Department’s official social media accounts. This includes providing reports on an ad-hoc basis which represents a very limited time commitment in the context of their overall duties in Communications Division.
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