Written answers
Wednesday, 12 May 2021
Department of Culture, Heritage and the Gaeltacht
Covid-19 Pandemic
Carol Nolan (Laois-Offaly, Independent)
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109. To ask the Minister for Culture, Heritage and the Gaeltacht the amount expended by her Department on advertising and awareness raising initiatives related to Covid-19 from March 2020 to date in 2021; the print, online and broadcasting media organisations contracted to provide this service; the amount provided to each in the timeframe concerned; and if she will make a statement on the matter. [24937/21]
Catherine Martin (Dublin Rathdown, Green Party)
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I have been informed by officials in my Department that no funding has been allocated to, or contracts entered into for awareness raising campaigns or advertising relating to COVID-19 since the beginning of the pandemic.
My Department is actively engaged in delivering COVID-19 communications with the public and with stakeholders through various channels. This work is carried out in-house by the communications team and other teams within the Department. Communications activities are very important at this time and cost effectiveness is always a factor in my Department’s plans.
As part of its policy response to the crisis, my Department has supported a range of measures to provide for content which would normally be presented to live audiences, to be made available online.
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