Written answers
Wednesday, 3 June 2020
Department of Education and Skills
Departmental Advertising
Seán Sherlock (Cork East, Labour)
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324. To ask the Minister for Education and Skills the amount that has been spent on advertising in 2020 by his Department and its agencies on social media platforms (details supplied) in tabular form; and the name of each campaign advertised. [9836/20]
Joe McHugh (Donegal, Fine Gael)
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In 2020 the Department has utilised advertising on social media platforms in respect of the advertising campaign to promote the Calculated Grades portal for Leaving Certificate Students.
Details of the spending in this category by the Department, and by bodies under its aegis by individual campaign are provided in the following table.
| Aegis Body | Campaign | Social Media Platform | Amount |
|---|---|---|---|
| An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS) | Further Education & Training - We are the makers | €10,033 | |
| An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS) | Further Education & Training - We are the makers | €2,835 | |
| An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS) | Further Education & Training - We are the makers | €9,569 | |
| An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS) | Further Education & Training - We are the makers | Snapchat | €6,625 |
| Léargas - The Exchange Bureau | EPALE Coordinator job advertisement; Queerasmus 2020 (TCA) ; EPALE eTeaching Webinar; European Language Label 2020; Webinar Wednesdays; European Solidarity Corps Quality Label Campaign | €393.01 | |
| Léargas - The Exchange Bureau | EPALE campaign | €1.46 | |
| National Centre for Guidance in Education (NCGE) | Euro-Quest - Online programme for learner mobility - www.euro-quest.ie | €246 | |
| National Council for Special Education (NCSE) | Advertising of Head of Inclusive Education post | €600 | |
| Skillnet Ireland CLG | Skillnet Ireland Always on Campaign;MentorsWork | €2,469.58 | |
| Skillnet Ireland CLG | Skillnet Ireland Always on Campaign;MentorsWork | €3,888.81 | |
| Skillnet Ireland CLG | Skillnet Ireland Always on Campaign;MentorsWork | €3,133.01 | |
| Skillnet Ireland CLG | Skillnet Ireland Always on Campaign;MentorsWork | €5,005.37 | |
| The Teaching Council | Féilte Open Call | €30 | |
| The Department of Education and Skills | Leaving Certificate Calculated Grades campaign | Facebook/Instagram | €3,149.30 |
| The Department of Education and Skills | Leaving Certificate Calculated Grades campaign | €3,852.04 | |
| The Department of Education and Skills | Leaving Certificate Calculated Grades campaign | Snapchat | €1,422.04 |
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