Written answers

Wednesday, 3 June 2020

Department of Agriculture, Food and the Marine

Departmental Advertising

Photo of Seán SherlockSeán Sherlock (Cork East, Labour)
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796. To ask the Minister for Agriculture, Food and the Marine the amount that has been spent on advertising in 2020 by his Department and its agencies on social media platforms (details supplied) in tabular form; and the name of each campaign advertised. [9831/20]

Photo of Michael CreedMichael Creed (Cork North West, Fine Gael)
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My Department provides public information about the Department's wide range of schemes, services and policies. Social media is one of the channels used to communicate this information.

To date in 2020, my Department has included advertising on the social media platform, Facebook, as part of two wider public information campaigns - a public consultation on a Draft National Climate & Air Roadmap for the Agriculture Sector to 2030 and Beyond and an information campaign for applicants to the Basic Payment Scheme 2020 and the Beef Environmental Efficiency Programme - Suckler.

The information requested is outlined in tabular form as follows.

Social media platform Amount spent excl. VAT
Facebook €440.86

As regards the twelve State Bodies under the aegis of my Department, the information requested is an operational matter for the State Bodies themselves. I have therefore referred the Deputy’s question to the Agencies and have requested that a response should issue to him within 10 days.

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