Written answers
Wednesday, 11 December 2019
Department of Housing, Planning, and Local Government
Departmental Advertising Expenditure
Robert Troy (Longford-Westmeath, Fianna Fail)
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313. To ask the Minister for Housing, Planning, and Local Government the expenses incurred by his Department to date in 2019 for the implementation of ongoing communications strategy initiatives that highlight schemes and programmes operated under the auspices of his Department, including advertising and promotion on television, radio, newspapers and online, in tabular form; and the level of expenditure for each such initiative. [52121/19]
Eoghan Murphy (Dublin Bay South, Fine Gael)
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The details requested are set out in the table below:
Initiative | Expenditure | Medium |
---|---|---|
Vacant Homes Leaflet | €150 | Online |
Vacant Homes Campaign | €39,089 | |
Open recruitment competition | €1,529 | |
Register of Electors Awareness Campaign | €7,729 | |
Invitation for Electoral Commission Submissions | €11,997 | |
Public consultation on Modernisation of Electoral Register | €33,040 | |
Sponsorship of supplement on 100 Years of Voting for women | €27,390 | |
Electoral Register Modernisation | €17,632 | Online |
Electoral Register Modernisation | €40,927 | Radio |
Advertisements on Spending Period for the 2019 Local Elections | €4,462 | |
Local Elections – Period for reckoning electoral expenses | €11,090 | |
Electors with physical disability | €23,216 | |
Public Consultation on the Draft Climate Change Sectoral Adaptation Plan for Water Quality | €3,632 | |
Short Term Letting Regulations | €400 | Online |
Short Term Letting Regulations | €25,859 | |
Met Éireann Podcast | €968 | Online |
Met Éireann Advertisement - National Ploughing Catalogue 2019 | €431 | |
Fire Safety Week | €167,857 | TV |
Fire Safety Advertisement – National Ploughing Catalogue 2019 | €1,476 | |
Fire Safety - Halloween | €42,424 | Radio |
Robert Troy (Longford-Westmeath, Fianna Fail)
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314. To ask the Minister for Housing, Planning, and Local Government the expenses incurred by his Department to date in 2019 for the commissioning, development, production, promotion and online sharing of a video that highlighted schemes and programmes operated by his Department, in tabular form; if such videos have been commissioned for 2020, and if so, the estimated costs of each such video. [52138/19]
Eoghan Murphy (Dublin Bay South, Fine Gael)
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My Department has incurred no expenditure to date this year on the commissioning, development, production, promotion or online sharing of videos highlighting schemes and programmes it operates.
My Department has produced a number of videos this year, including three published videos on the Urban Regeneration and Development Fund, a scheme it operates. It did not incur expenditure as these videos were produced in-house and not advertised at any cost.
To limit public expenditure in the production of digital content, including videos, my Department normally develops and produces video in-house. It occasionally incurs expenditure on the advertising and promotion of videos to increase public awareness of policies, legislative changes and initiatives. An increasing amount of online content is in video format and my Department has developed its capacity in this area in order to communicate more effectively with the public, elected representatives, stakeholders, interested parties and media and others.
My Department has not currently commissioned any videos on schemes or programmes for 2020. It is possible that it may incur expenditure on the promotion of videos next year but decisions in that respect have not yet been made.
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