Wednesday, 11 December 2019
Department of Education and Skills
Departmental Advertising Expenditure
158. To ask the Minister for Education and Skills the expenses incurred by his Department to date in 2019 for the implementation of ongoing communications strategy initiatives that highlight schemes and programmes operated under the auspices of his Department including advertising and promotion on television, radio, newspapers and online in tabular form; and the level of expenditure for each such initiative. [52116/19]
The Department's costs in relation to communications strategy initiatives in 2019 are set out below.
|Teaching Transforms advertising campaign which aims to help address the shortage of teachers in specific subjects and the increasing need for more qualified graduates.|| |
|STEM Awareness Campaign in conjunction with Science Foundation Ireland to raise awareness of STEM. In this regard “This is STEM” a video based campaign featuring eight role models from industry and academia, capturing how a STEM career is not a typical day job has been developed by SFI.||€73,000|
|Facebook promotional posts in relation to the post-primary schools patronage process||€70|
159. To ask the Minister for Education and Skills the expenses incurred by his Department to date in 2019 for the commissioning, development, production, promotion and online sharing of a video that highlighted schemes and programmes operated by his Department in tabular form; if such videos have been commissioned for 2020; and if so, the estimated costs of each such video. [52133/19]
The costs incurred by the Department in relation to video commissioning, development and production in 2019 are set out below. The Department also produced a number of videos in-house during the year which did not incur any additional costs.
|10/04/2019||Action Plan for Education promotion||Custodian Consultancy||€1,119.30|
|26/07/2019||Small schools symposium video recording||PI Communications||€1,451.40|