Written answers
Wednesday, 11 December 2019
Department of Finance
Departmental Advertising Expenditure
Robert Troy (Longford-Westmeath, Fianna Fail)
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120. To ask the Minister for Finance the expenses incurred by his Department to date in 2019 for the implementation of ongoing communications strategy initiatives that highlight schemes and programmes operated under the auspices of his Department including advertising and promotion on television, radio, newspapers and online in tabular form; and the level of expenditure for each such initiative. [52118/19]
Paschal Donohoe (Dublin Central, Fine Gael)
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I can advise the Deputy that my Department has incurred the following expenses to date in 2019 for the implementation of ongoing communications strategy initiatives which highlight schemes and programmes operated under its auspices:
| Description | Amount |
|---|---|
| Provision of specialist advice on the use of social media in international contexts for the international launches of the Government of Ireland’s Ireland for Finance strategy. (Note: Contract does not cover any work by the contractor in implementing the communications strategy.) | €24,395.00 (Inc. VAT) |
| Webhosting for the Switch Your Bank* campaign. | €1,918.80 (Inc. VAT) |
*The cost of the Switch your Bank campaign is fully recoupable by AIB and Permanent TSB in the context of their restructuring plans. These costs relate to a Public awareness campaign as part of a range of competition measures agreed with the European Commission to raise awareness and promote customer switching of financial products. The Department of Finance facilitates this campaign as part of its remit to ensure that consumers are protected within the financial sector in Ireland and to ensure a healthy level of competition.
Robert Troy (Longford-Westmeath, Fianna Fail)
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121. To ask the Minister for Finance the expenses incurred by his Department to date in 2019 for the commissioning, development, production, promotion and online sharing of a video that highlighted schemes and programmes operated by his Department in tabular form; if such videos have been commissioned for 2020; and if so, the estimated costs of each such video. [52135/19]
Paschal Donohoe (Dublin Central, Fine Gael)
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My Department has not incurred any expense to date in 2019 for the commissioning, development, production, promotion and online sharing of a video which highlighted schemes and programmes operated as no such video has been commissioned.
Furthermore, to date, there are no such videos commissioned by my Department for 2020.
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