Written answers
Tuesday, 10 December 2019
Department of Jobs, Enterprise and Innovation
Departmental Advertising Campaigns
Niall Collins (Limerick County, Fianna Fail)
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296. To ask the Minister for Jobs, Enterprise and Innovation the advertising campaigns, promotional events and launches planned by her Department for the first six months of 2020; the budgeted costs of these campaigns; and if she will make a statement on the matter. [51403/19]
Heather Humphreys (Cavan-Monaghan, Fine Gael)
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Details of advertising campaigns, promotional events and launches planned by my Department for the first six months of 2020 are set out in the attached table. It is not possible at this stage to estimate the costs for certain campaigns as they are in the early stages of planning.
In line with this Government’s ongoing outreach programme of engagement with stakeholders on contingency measures in preparation for Brexit, the Department, its Offices and Agencies will continue in 2020 to participate in active engagement with our stakeholders. The timing, nature and content of any initiatives in this regard in the first six months of 2020 will be determined by the status of negotiations between the UK and the EU on the withdrawal of the UK from the EU.
| 2020 (January – end June) | ||
|---|---|---|
Date (approx.) | Advertising Campaign/Event/Launch | Approximate Cost € |
| 6th - 13th January | LinkedIn Campaign to promote the supportingSMES.gov.ie website | €450 |
| End January | Soft publication (online) of the Regional Enterprise Plans Year 1 Progress reports. No formal launch event planned at this time. | No assessment of costings yet. |
| End January (tbc) | Announcement of successful projects under Regional Enterprise Development Fund Call 3 | Enterprise Ireland will manage and fund this event |
| 8th - 11th January | Intellectual Property Office of Ireland at BT Young Scientist & Technology Expo, RDS 2020 | €3,500 |
| 28th January | Intellectual Property Office of Ireland at Transition Year Show, Thomond Park | €500 |
| February | Launch of Future Jobs Ireland 2020 | No assessment of costings yet. |
| February | Launch of National Artificial Intelligence (AI) Strategy | No assessment of costings yet. |
| 12th February (tbc) | Launch of promotional campaign to highlight benefits of Free Trade Agreements for business, especially small and medium enterprises (SMEs). | €8,500 |
| 25th March | Taking Care of Business Event, Dublin Castle. This event is targeted at people running a business or thinking of starting a business. It aims to provide information on regulations affecting business, to give access to experts from relevant public bodies and to provide information on advice and supports available from the public sector. Approximately 30 public and private sector organisations will be in attendance. | While staff of my Department will be involved in the organisation and management of this event, the budget is managed by the Health and Safety Authority |
| Q1 2020 | Information campaign for the opening of Workplace Relations Commission (WRC) Mid-West Office | €5,000 |
| Q2 2020 | Equal Status Information Campaign (WRC) | €5,000 |
| End June (tbc) | Corporate Social Responsibility(CSR) - CEO/Leaders Event and Launch of Progress Report on CSR National Plan | No assessment of costings yet. |
| Total estimated cost | 22,950 | |
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