Written answers

Tuesday, 15 January 2019

Department of Jobs, Enterprise and Innovation

Departmental Expenditure

Photo of Joan BurtonJoan Burton (Dublin West, Labour)
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502. To ask the Minister for Jobs, Enterprise and Innovation the budget and expenditure in her Department for marketing, media and social media in each of the years 2016 to 2018; the projected expenditure for 2019; and if she will make a statement on the matter. [54457/18]

Photo of Heather HumphreysHeather Humphreys (Cavan-Monaghan, Fine Gael)
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The table below provides details of expenditure incurred by my Department and its Offices on marketing and media, including advertising campaigns, over the period 2016 to 2018.

It is not possible at this stage to provide details of the projected spend by my Department in 2019 on marketing and media initiatives as projects which are considered beneficial will only be identified over the course of the year.

With regard to the Offices under the aegis of my Department, the Companies Registration Office estimates that it will spend €103,000 on business awareness campaigns in 2019. Due to the change of name of the Patents Office to the Intellectual Property Office of Ireland, it is estimated that expenditure of €30,000 will be incurred by that Office on marketing and media in this regard in 2019.

My Department and its Offices use external service providers having regard to the business needs for such services. In engaging such providers, the Department and its Offices are mindful of the need to secure value for money while achieving desired outcomes.

Expenditure incurred by the Department of Business, Enterprise and Innovation and its Offices over the period 2016 to 2018 on Marketing, Media and Advertising Campaigns

Description of Marketing/Media Initiative and Advertising CampaignService Provider Expenditure Incurred in 2016
Advertising campaign to raise awareness of the Prompt Payment CodeStrategem b.t.l. Ltd.€36,232
Information campaign for the implementation of the Construction Contracts Act, 2013Mediavest Ltd€19,523
Newspaper advertising regarding mandatory e-filing campaign. Companies obliged to file annual returns with CRO electronically in 2017. Mediavest Ltd€40,617
Web development and creative video and radio production costs associated with the actionplanforjobs.ie awareness campaign to promote business supports for SMEs.Atomic Advertising Ltd€12,054
Communications Services for WRC including PR, media monitoring, advising on design, content and production of reports and brochures.Barberry Ltd€4,982
Design of Digital distribution of DBEI Business BulletinActon BV€1,623
WRC Magazine AdvertTFS Media Agency T/A 256 Media€677
Communication Services for WRC, including media MonitoringFuzion Communications€443
WRC branded promotional pensNational Pen Ltd€996
WRC Exhibition spaceNational Ploughing Association of Ireland€2,394
WRC at SFA Annual Conference 2016IBEC-Small Firms Association€2,399
WRC Exhibition Stand at TY Expo 2016Transition Year Ireland€517
WRC Exhibition Stand at ISME 2016 National Conference Irish Small and Medium Enterprise Association€1,599
Total Expenditure Incurred in 2016€124,056
Description of Marketing/Media Initiative and Advertising CampaignService ProviderExpenditure Incurred in 2017
Advertising campaign to raise awareness of the Prompt Payment Code Strategem b.t.l. Ltd.€25,165
Information campaign for the implementation of the Construction Contracts Act, 2013Mediavest Ltd€1,765
Workplace Relations Commission advert in National Ploughing Championship catalogueGuerin Media Ltd€1,230
Radio and newspaper advertising relating to the Workplace Relations Commission’s “Walk Through Working Life” campaign launched at the 2017 Ploughing ChampionshipsFuzion Communications€4,404
Advertising in relation to the opening of the Workplace Relations Commission Sligo OfficeFuzion Communications€3,198
Design of advertisements for WRC Fuzion Communications€5,899
Production/design of artwork for WRC Paul Martin Communications Ltd€148
Design and production of pull up banners for WRCHudson Print Room Ltd€1,107
Artwork for WRC work programmePrint Stations€117
Provision of Communication services to the Workplace Relations CommissionFuzion Communications€12,122
WRC Jobs Expo StandCareers Unlimited€3,690
WRC Jobs Expo StandCareers Unlimited€2,592
Supply and set up WRC Marquee at National Ploughing ChampionshipsAll in One Event Hire€4,898
WRC Exhibition space, admission ticketsNational Ploughing Association of Ireland€4,902
WRC Exhibition Stand at TY Expo 2017Transition Year Ireland€517
WRC Exhibition Stand at Zeminar 2017Zeminar€2,454
WRC at SFA Annual Conference 2017IBEC-Small Firms Association€2,460
WRC Exhibition StandICTU€450
Design, production, delivery and erection of WRC Serpentine Exhibition stands and bannersApplied Signs and Display Ltd€34,409
Newspaper and radio advertising regarding mandatory e-filing campaign. Companies now obliged to file annual returns with CRO electronically. Mediavest Ltd€161,249
Design of Digital distribution of DBEI Business BulletinActon BV€1,623
Total Expenditure Incurred in 2017€274,399
Description of Marketing/Media Initiative and Advertising CampaignService Provider Expenditure Incurred in 2018
Advertisement in the August 2018 edition of the Accountancy Ireland magazine to create awareness of the supportingsmes.ie online toolChartered Accountants Ireland€3,247
Advertising Location Signs for WRC at the Tullamore ShowTullamore & County Offaly Show€100
Advertising costs relating to the recruitment of external adjudicatorsPublic Appointments Commission€3,424
Adverts costs in Agriland (On Line advertising)Fuzion Communications€1,476
Newspaper advertisements seeking written submissions in respect of the Labour Court review of Joint Labour Committees 2018Media Vest Limited€7,169
Design of advertising for Workplace Relations Commission stand at National Ploughing ChampionshipsFuzion Communications€2,287
Workplace Relations Commission seminar - The World of Work – A shifting landscape – design of brochures and PRFuzion Communications€3,266
Workplace Relations Commission employment rights public awareness campaign – Market GardenIrish Farmers Journal€8,467
Advertisement promoting Workplace Relations Commission stand at the National Ploughing Championships Irish Farmers Journal€3,764
Advertisement promoting Workplace Relations Commission stand at the National Ploughing Championships Westmeath/Offaly Independent Print Co Ltd€708
Radio advertisement promoting Workplace Relations Commission stand at the National Ploughing Championships Midlands 103€5,910
Advertisement promoting Workplace Relations Commission stand at the National Ploughing Championships Guerin Media Ltd€431
Newspaper advertising to promote awareness of the Disruptive Technologies Innovation Fund and the launch of the first call for funding Mediavest Ltd€10,677
Targeted LinkedIn campaign to promote awareness of the Disruptive Technologies Innovation Fund and the launch of the first call for funding Spark Foundry€2,742
Printing of Trade Licensing information leaflets Print Depot€215
Communication services for WRC including PR, Advising on the design, content and production of reports, brochures, documents and audio-visual concepts and productions, media monitoringFuzion Communications€8,961
Print and supply for PloughingVestigo Logistics Ltd€7,770
Design and Print for Ploughing MarqueeVestigo Logistics Ltd€1,769
WRC branded promotional pensNational Pen Company€2,810
Promotional merchandise, mugs, bags, highlighters, bottles and WRC branded Jackets and Polo shirtsZip Office Solutions€12,528
WRC Exhibition spaceNational Ploughing Association of Ireland€4,953
WRC at Taking care of Business exhibitionHealth & Safety Authority€727
WRC Exhibition Stand School SummitBell Media Ltd€2,706
WRC Exhibition Stand at ITBA Expo 18Irish Thoroughbred Breeders Association€1,230
WRC Jobs Expo StandCareers Unlimited€9,840
WRC Exhibition Stand at Retail Retreat 2018Retail Excellence Services Ltd€3,075
WRC Stand at GradIreland Live GTI Media Ltd€2,429
WRC HR Leadership Summit 2018 SponsorshipIBEC-Small Firms Association€6,150
WRC Trade Stands advertising and Entrance Tickets Tullamore and County Offaly Agricultural Show€819
WRC Conference Stand and Media Advertising Business Studies Teachers Association of Ireland €500
WRC Marquee set up National Ploughing ChampionshipsAll in One Event Hire€4,971
WRC Stand at ISME Annual Conference 2018Irish Small and Medium Enterprise Association€2,768
WRC Chair and Table Rental for ExhibitionExhibition and Conference Services Ltd€160
WRC Chair and Table Rental for ExhibitionTotal Event Rental €268
Design of Digital distribution of DBEI Business BulletinActon BV€1,623
Print and delivery of 6,000 Brexit Ready leafletsFine Print Ltd€610
Print and delivery of 3,000 Brexit Ready leafletsImpress Printing Works Ltd€330
Printing of 6 DBEI and GOI branding pull ups (inc. provision of poles and carry cases)Power Design€1,205
Design and print of Brexit leaflets for the National Ploughing ChampionshipsWilson Creative€861
Nomadic StandWilson Creative€470
Nomadic StandWilson Creative€1,180
Total Expenditure Incurred in 2018€134,596

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