Written answers

Tuesday, 20 November 2018

Department of Transport, Tourism and Sport

Tourism Promotion

Photo of James BrowneJames Browne (Wexford, Fianna Fail)
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562. To ask the Minister for Transport, Tourism and Sport the position regarding future plans for Ireland’s Ancient East with particular reference to his plans for County Wexford; and if he will make a statement on the matter. [47216/18]

Photo of Brendan GriffinBrendan Griffin (Kerry, Fine Gael)
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The tourism potential of the various counties and regions is developed and promoted in line with the relevant tourism experience brands, which provide the overarching context for related tourism product development, marketing and enterprise support.  In the case of County Wexford, this is Ireland’s Ancient East, which, I believe, has very exciting potential to deliver sustainable growth for tourism in the region, resulting in higher revenue and additional jobs.

Specific plans for the further development and promotion of Ireland’s Ancient East generally and County Wexford specifically are operational matters for the boards and management of the two tourism agencies – Fáilte Ireland in regard to tourism development and domestic tourism promotion and Tourism Ireland in regard to overseas tourism marketing.

Accordingly, I have referred the Deputy’s question to the two agencies for further information and direct reply.  Please contact my private office if you do not receive a reply within ten working days.

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