Written answers

Wednesday, 11 July 2018

Department of Employment Affairs and Social Protection

Departmental Advertising Campaigns

Photo of Willie O'DeaWillie O'Dea (Limerick City, Fianna Fail)
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544. To ask the Minister for Employment Affairs and Social Protection the campaigns being run by her Department, such as the self-employed benefits awareness campaign; the cost of each campaign, including media and advertising, in tabular form; and if she will make a statement on the matter. [31146/18]

Photo of Regina DohertyRegina Doherty (Meath East, Fine Gael)
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My Department administers over 70 separate schemes and services, which affect the lives of almost every person in the State, with each week almost 1.6m people receive a social welfare payment. The Department is fully committed to ensuring that members of the general public are fully aware of the many and varied welfare supports and services available to them, as well as to ensuring key changes are communicated to them. Public information campaigns are therefore an important part of the Department’s work.

Details of the costs of all advertising campaigns, including any associated design costs for public information campaigns undertaken by my Department from January 2018 to date, are provided in the table:

CampaignMonthTotal Costs Inc VAT
Low Pay Commission National ConsultationJan-18€32,205
Gender Recognition Act National ConsultationJan-18€14,839
“Make Work Pay” National Consultation Feb-18€19,126
Intreo Jobs Week 2018Mar-18€26,517
Dundalk Jobs FairMay-18€7,016
False Self EmploymentMay-18€162,484
Farm AssistMay-18€27,833

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