Written answers

Tuesday, 17 April 2018

Department of An Taoiseach

Project Ireland 2040 Expenditure

Photo of Róisín ShortallRóisín Shortall (Dublin North West, Social Democrats)
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115. To ask the Taoiseach further to Parliamentary Question Nos. 73, 75, 88, 89, 90, 91, 92, 93, 94, 95, 96, 97, 98, 99, 100, 101, 103, 104, 106, 112, 115, 120, 125, 126, 127, 129, 135, 136 and 149 of 21 March 2018, the breakdown of the €1.5 million indicative budget for the Project Ireland 2040 campaign; and the amount already spent in each category. [15103/18]

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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The campaign for Project Ireland 2040 all events and activities had an indicative budget of €1.5 million. Of this indicative budget, to date, the Department has committed to spending almost €500,000 on this campaign. The following table sets out the the overall indicative budget and the spend to date in each category:

Project Ireland 2040 Media Budget Breakdown (ex VAT)

ChannelIndicative BudgetEstimated spend to date
National Press
€522,200
€184,923
National Radio
€50,000
€0
Regional Press
€127,575
€127,575
Regional Radio
€268,750
€29,000
Digital
€378,970
€75,660
Cinema
€80,113
€80,113
Total
€1,427,608
€497,271

These costs are currently being processed through the financial system in my Department. Final spend will be available for publication once finalised.

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