Written answers

Tuesday, 20 March 2018

Department of Communications, Climate Action and Environment

Departmental Advertising Expenditure

Photo of Catherine MurphyCatherine Murphy (Kildare North, Social Democrats)
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774. To ask the Minister for Communications, Climate Action and Environment the amount spent by his Department on third party public relations advice, communications advice, online advertising and public awareness campaigns from January 2017 to date in 2018, by year, month and company engaged in tabular form; and if he will make a statement on the matter. [11762/18]

Photo of Denis NaughtenDenis Naughten (Roscommon-Galway, Independent)
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My Department's remit includes complex policy areas, oversight of State regulation and service provision across key strategic services such as energy, environment, climate change and public broadcasting, as well as regulation of sectors such as mining and hydrocarbon exploration. Given the technical complexity, economic significance and community interest in these areas, there is a requirement to disseminate information and to address specific issues as they arise.  My Department therefore necessarily incurs some expenditure on third party public relations advice, communications advice, online advertising and public awareness campaigns from time to time. In procuring these services, my Department always seeks to ensure value for money and keeping expenditure to the minimum necessary.

The information requested in the Question is set out in the following table:

Spend on third party public relations advice, communications advice, online advertising and public awareness campaigns

January 2017 to date
Type of advice/campaignCompany engagedYearMonthCost (inc of VAT)
Provision of Communications Advice in respect of National Waste CampaignMandy Johnston Communications2017August€4,750
Provision of Communications Advice in respect of National Waste CampaignFocus Advertising2017August€15,585
Public Awareness-Radio Advertising in respect of National Waste CampaignPHD Media2017September€67,070
Public Awareness-Radio Advertising in respect of National Waste CampaignPHD Media2017October€73,925
Provision of Communications Advice in respect of National Waste CampaignMandy Johnston Communications2017November€2,450
Provision of Communications Advice in respect of National Waste CampaignMandy Johnston Communications2017December€1,500
Developing Social Media Content in respect of National Waste CampaignFocus Advertising2017December€30,750
Public Awareness-Radio Advertising in respect of National Waste CampaignPHD Media2017December€98,732
Public Awareness-Radio Advertising in respect of National Waste CampaignPHD Media2017December€103,250
Provision of Communications Advice in respect of National Waste CampaignMandy Johnston Communications2018February€2,850
Newspaper advertising (placement) for Trading Online Voucher Scheme AwarenessIndependent Newspapers Ltd2017January

April
€3,075

€6,150
Radio advertising (placement) for Trading Online Voucher Scheme AwarenessPHD Media (Ireland) Ltd2017April

June

July
€12,551

€20,551

€10,182
Radio advertising (production) for Trading Online Voucher Scheme AwarenessCawley NEA/TBWA2017April

June
€6,547

€1,953
Newspaper advertising (placement) for Trading Online Voucher Scheme AwarenessMediavest Ltd2017June

August

December
€35,192

€9,552

€ 6,948
Newspaper advertising (design) for Trading Online Voucher Scheme AwarenessDoggett Group2017February

June
€ 67

€ 147
Tidy Towns magazine – Clean Air Award, Sustainable Award and Climate Change AwardAshville Media Group Ltd2017May€12,300
Newspaper advertisement of Clean Air Strategy public consultationMediavest Ltd2017April€6,337
Newspaper advertisement of Medium Combustion Plant public consultationMediavest Ltd2018January€3,029
Anti-Litter and Anti-Graffiti Awareness Grants SchemeNone – this is an awareness grant scheme in conjunction with local authorities. The Scheme is majority funded by DCCAE with the remaining contribution coming from local authorities2017October€865,071
Local Agenda 21/Local Environmental Partnership Fund press advertisementsMediavest2017July€5,834
Design and Printing of Logo for Climate Award for Tidy Towns CompetitionClever Cat Design2017June€664
Design of Tidy Towns Climate Awards Leaflets (Climate Award Winners Leaflet; and a Joint Climate Air Quality Leaflet)Clever Cat Design

2017September€940
Design of Tidy Towns Climate Award Information LeafletClever Cat Design2017September€547
Sponsorship of Climate Award for Tidy Towns 2017 (for Department of Community and Rural Development)Department of Community and Rural Development (payment to DCRD)2017August€5,000
Every Day Power Use Pull Up Display for National Ploughing Championships (Can be reused annually) Doggett Group Creative Communications2017September€98.40
What's a Watt Pull Up Display for National Ploughing Championships (Can be reused annually)Green Room Media / Tony Harris Design2017October€405
Pedal Powered Scalextric Display for National Ploughing Championship (3 days use)Red Hot Productions2017October€5,535
Funding for Green Schools Climate Action and Awareness Programme 2017-2018 (3 invoices)An Taisce Green Schools2017January to December€97,974
Design and Production of Children's Climate Change materialsClever Cat Design Limited2018February€2,312
Funding for Green Schools Climate Action and Awareness Programme 2017-2018An Taisce Green Schools2018January to March€48,533

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