Written answers

Tuesday, 31 May 2016

Department of Foreign Affairs and Trade

Departmental Advertising Expenditure

Photo of Eoin Ó BroinEoin Ó Broin (Dublin Mid West, Sinn Fein)
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529. To ask the Minister for Foreign Affairs and Trade the amount of money spent by his Department on media advertising from March 2011 to February 2016, showing the media organisation, newspaper, radio, television or any other forms of media to which advertisement fees were paid by his Department; and the amount of money paid per year to each individual media organisation in tabular form. [12887/16]

Photo of Charles FlanaganCharles Flanagan (Laois, Fine Gael)
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My Department is responsible for two Votes – Vote 28: Foreign Affairs and Trade, and Vote 27: International Cooperation. Advertising undertaken by the Department typically includes advisory notices on public opening hours over holiday periods, changes in passport application procedures and fees, employment opportunities that arise in the Department from time to time, as well as public information notices relating to developments in the European Union or in regard to Ireland’s official Development Aid Programme. Much of this material is placed on the Department’s Websites but the advertising continues to be necessary in order to reach all of our clients, particularly in relation to important passport and consular services.

The information requested by the Deputy on the Department’s headquarters spend on media advertising from March 2011 to February 2016 is set out in the following tables. The Department’s Missions abroad may undertake advertising with regard to a range of miscellaneous local matters. The costs incurred are relatively small and gathering and compiling the detailed data requested by the Deputy in the time available is not possible.

Vote 28

Supplier 201120122013201420152016 (to February)
Iris Oifigiuil
1,112
663
115
559
410
-
Brindley Advertising
41,605
-
35,951
-
-
-
Golden Pages/Truvo
7,078
6,191
6,191
6,191
6,191
-
Mediavest
-
-
-
21,163
23,877
-
Torann na Dtonn
-
544
-
-
-
-
Irish Times
-
-
6,457
-
-
-
Twitter
-
-
6,150
-
-
-

Vote 27

Supplier
2011
2012
2013
2014
2015
2016 (to February)
Ard Education Limited
-
-
615
-
-
-
Brindley Advertising Ltd
20,665
3,045
5,149
-
-
-
Google Ireland Limited
1,196
-
-
-
-
-
Guerin Media Ltd
-
-
1,230
1,230
1,230
-
Into
1,328
1,350
-
2,634
2,634
-

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