Written answers
Wednesday, 13 January 2016
Department of Finance
Departmental Advertising Expenditure
Aengus Ó Snodaigh (Dublin South Central, Sinn Fein)
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206. To ask the Minister for Finance the annual cost to his Department of advertisements placed on its behalf in newspapers, magazines, television and radio and social media.. [46755/15]
Michael Noonan (Limerick City, Fine Gael)
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As the Deputy has asked for the annual cost and not referred to a specific year, I am providing the relevant information on the cost of advertisements to my Department for the most recent year i.e. 2015.
The information requested by the Deputy is set out below:
Cost of Advertisements Placed in Newspapers, Magazines, Television, Radio and Social Media
| Media | Advertisements | Cost in 2015 |
|---|---|---|
| Newspapers | Advertisement for the position of Governor of the Central Bank in the Financial Times | €12,300.00 |
| Newspapers | Local Property Tax Review advertisements in Irish Times, Irish Independent and Irish Examiner | €7,181.56 |
| Social Media | Campaign to increase awareness of the Supporting SME online tool on social media | €50,519.18 |
| TOTAL | €70,000.74 |
The Department also uses Irish Oifigiúil for the mandatory publication of Statutory Instruments, Ministerial Directions and the Exchequer Statement, and the cost of this for 2015 was €18,536.
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