Tommy Broughan (Dublin North East, Labour)
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257. To ask the Minister for Transport, Tourism and Sport the current programme pursued by Tourism Ireland to promote Ireland as a tourist destination in the United Kingdom; and if there are any new initiatives in the UK to promote visits to Ireland in 2014. [6002/14]

Leo Varadkar (Dublin West, Fine Gael)
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I have no direct role in this matter. These are decisions for Tourism Ireland Limited as the body responsible for promoting the island of Ireland as a visitor destination overseas and are not subject to my approval. I have referred the Deputy's Question to Tourism Ireland for direct reply. Please advise my private office if you do not receive a reply within ten working days.