Timmy Dooley (Clare, Fianna Fail)
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To ask the Minister for Transport, Tourism and Sport the amount of money spent on advertising to Londoners last summer to visit here during the Olympics and the number of persons from there who visited here; and if he will make a statement on the matter. [9198/13]

Leo Varadkar (Dublin West, Fine Gael)
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While no official statistics are available on visits from Londoners to Ireland, and it would not be feasible to collect such micro data to a sufficiently robust standard, the Central Statistics Office recently reported 2,774,200 visits from Great Britain to Ireland in 2012. With regard to the cost of advertising campaigns undertaken last year, this is an operational matter for Tourism Ireland Limited as the body responsible for promoting the island of Ireland as a visitor destination overseas. Accordingly, I have referred the Deputy's question to Tourism Ireland for direct reply. Please advise my private office if you do not receive a reply within ten working days.