Peadar Tóibín (Meath West, Sinn Fein)
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Question 808: To ask the Minister for Transport, Tourism and Sport the potential savings that can be made through the implementation of an all-island tourism promotion and marketing strategy. [36817/12]

Leo Varadkar (Dublin West, Fine Gael)
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An all-island tourism promotion and marketing strategy already exists. Tourism Ireland is the all-island tourism marketing company established under the Good Friday Agreement by the then Bord Fáilte and the Northern Ireland Tourist Board (NITB). Therefore the issue of potential savings does not arise.