Written answers
Thursday, 16 February 2012
Department of Transport, Tourism and Sport
Tourism Promotion
4:00 pm
Bernard Durkan (Kildare North, Fine Gael)
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Question 270: To ask the Minister for Transport, Tourism and Sport the extent to which tourism marketing on an all-Ireland basis continues with a view to maximising opportunities in this regard; and if he will make a statement on the matter. [9128/12]
Leo Varadkar (Dublin West, Fine Gael)
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Tourism Ireland is the all-island tourism marketing company established under the Good Friday Agreement. The Company has responsibility for the overseas promotion of the entire island of Ireland as a tourist destination, Tourism Brand Ireland and the delivery of regional and product marketing and promotion activity on behalf of Fáilte Ireland and the Northern Ireland Tourist Board. Details of Tourism Ireland's marketing plans for 2012 can be found on their website:- www.tourismireland.com
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