Written answers

Tuesday, 13 October 2009

Department of Agriculture and Food

Food Labelling

12:00 pm

Photo of Arthur MorganArthur Morgan (Louth, Sinn Fein)
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Question 455: To ask the Minister for Agriculture, Fisheries and Food if his attention has been drawn to the fact that a new industry-led initiative (details supplied) is allowed to inadvertently advertise itself as Irish when in fact in many cases raw materials are not sourced domestically and that this advertising is misleading consumers in view of the fact that it is mostly related to the manufacturing process of the product here; and if he will make a statement on the matter. [35485/09]

Photo of Arthur MorganArthur Morgan (Louth, Sinn Fein)
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Question 456: To ask the Minister for Agriculture, Fisheries and Food his views on an industry-led initiative (details supplied) which is misleading consumers into believing the products use domestic raw materials and are manufactured domestically; his further views on whether the use of this logo campaign should be stopped in order that another more representative logo could be used; and if he will make a statement on the matter. [35486/09]

Photo of Brendan SmithBrendan Smith (Cavan-Monaghan, Fianna Fail)
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I propose to take Questions Nos. 455 and 456 together.

The 'Love Irish Food' brand is a wholly industry led campaign, which has published its criteria for membership. The Deputy will be aware that governments are precluded under state aid rules from funding promotion campaigns on the basis of origin.

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