Written answers

Tuesday, 23 June 2009

Department of Arts, Sport and Tourism

Departmental Advertising

10:00 pm

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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Question 332: To ask the Minister for Arts, Sport and Tourism if agencies, boards, quangos or other bodies within the remit of his Department have carried out advertising campaigns in the first six months of 2009 to promote policies or programmes being implemented by those agencies or by his Department; the details of the campaign or relevant programme; the cost of advertising in publications, broadcast advertising, online advertising, outdoor advertising and other forms of advertising and consultancy or production costs; and if he will make a statement on the matter. [24964/09]

Photo of Martin CullenMartin Cullen (Waterford, Fianna Fail)
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In accordance with Government policy, the Department has issued instructions to agencies within its ambit with regard to, inter alia, reducing professional fees (for example, marketing, advertising and other consultancy services) by 8 per cent.

The commissioning of advertising campaigns by the agencies within the Department's ambit is a matter for the agencies themselves.

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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Question 333: To ask the Minister for Arts, Sport and Tourism if his Department has carried out, during the first six months of 2009, advertising campaigns to promote any policies or programmes being implemented by his Department; the name of the campaign or relevant programme; the total cost of advertising in publications, broadcast advertising, outdoor advertising and consultancy or production costs; and if he will make a statement on the matter. [24979/09]

Photo of Martin CullenMartin Cullen (Waterford, Fianna Fail)
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In accordance with Government policy, the Department is observing the requirement to, inter alia, reduce professional fees (for example, marketing, advertising and other consultancy services) by 8 per cent.

Since 1 January 2009, Culture Ireland, which forms part of the Department, has commissioned one advertising campaign in support of its policies and programmes, as follows.

Nature of Advertising CampaignTotal Cost (€)
To advertise and promote the Irish Pavilion at the 2009 Venice Biennale in the Irish Arts Review and Frieze magazines.5,699

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