Written answers

Tuesday, 23 June 2009

Department of Justice, Equality and Law Reform

Departmental Advertising

10:00 pm

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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Question 305: To ask the Minister for Justice, Equality and Law Reform if agencies, boards, quangos or other bodies within the remit of his Department have carried out advertising campaigns in the first six months of 2009 to promote policies or programmes being implemented by those agencies or by his Department; the details of the campaign or relevant programme; the cost of advertising in publications, broadcast advertising, on-line advertising, outdoor advertising and other forms of advertising and consultancy or production costs; and if he will make a statement on the matter. [24974/09]

Photo of Dermot AhernDermot Ahern (Louth, Fianna Fail)
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I can inform the Deputy that one public information campaign part-funded by my Department was undertaken so far this year. It involved the Equality Authority, in conjunction with the Health Service Executive and the National Council on Ageing and Older People, funding a public awareness raising campaign on ageism entitled the "Say No to Ageism Campaign". The total cost of the initiative was in the order of €16,000 of which the Equality Authority will pay approximately €1,000 with the Health Service Executive paying the remainder.

Photo of Leo VaradkarLeo Varadkar (Dublin West, Fine Gael)
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Question 306: To ask the Minister for Justice, Equality and Law Reform if his Department has carried out, during the first six months of 2009, advertising campaigns to promote any policies or programmes being implemented by his Department; the name of the campaign or relevant programme; the total cost of advertising in publications, broadcast advertising, outdoor advertising and consultancy or production costs; and if he will make a statement on the matter. [24989/09]

Photo of Dermot AhernDermot Ahern (Louth, Fianna Fail)
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I can inform the Deputy that, through Cosc, (The National Office for the Prevention of Domestic, Sexual and Gender-based Violence), my Department funded a public awareness raising campaign on domestic and sexual violence entitled "Your silence feeds the violence". This took place in January 2009 and the total cost of the initiative was approximately €340,000. The purpose of the campaign was to encourage community support to victims of domestic and sexual violence, given that this is a critical factor in the disclosure of these crimes.

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