Written answers

Tuesday, 10 March 2009

Department of Defence

Departmental Advertising

9:00 pm

Photo of Denis NaughtenDenis Naughten (Roscommon-South Leitrim, Fine Gael)
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Question 359: To ask the Minister for Defence the cost of public advertising funded by his Department in 2008; the breakdown between statutory and non-statutory; and if he will make a statement on the matter. [10059/09]

Photo of Willie O'DeaWillie O'Dea (Limerick East, Fianna Fail)
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Expenditure on advertising by my Department in 2008 amounted to €684,000 all of which was non-statutory. Of this total, €562,000 was in respect of the public information and awareness campaign on emergency planning (April 2008). This was a once-off campaign and there are currently no plans to run a similar campaign. A further €90,000 was expended in relation to property transactions and warning notices to the public in respect of military training exercises.

A total of €467,000 was spent on advertising by the Defence Forces in 2008, of which approximately €3,500 was statutory. Advertising was carried out in print, broadcast and on-line media. All of the expenditure was in respect of recruitment advertising for the Defence Forces — General Service recruitment, Apprenticeships, and Cadetships.

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