Leo Varadkar (Dublin West, Fine Gael)
Link to this: Individually | In context

Question 152: To ask the Minister for Agriculture, Fisheries and Food if agencies, boards, quangos or other bodies within the remit of his Department have carried out advertising campaigns to promote policies or programmes being implemented by those agencies or by his Department in the years 2005, 2006 and 2007; the campaign or relevant programme; the cost of advertising in publications, broadcast advertising, online advertising, outdoor advertising, and other forms of advertising as well as consultancy or production costs for each of these years; and if he will make a statement on the matter. [22340/08]

Leo Varadkar (Dublin West, Fine Gael)
Link to this: Individually | In context

Question 153: To ask the Minister for Agriculture, Fisheries and Food if agencies, boards, quangos or other bodies within the remit of his Department have carried out or will carry out advertising campaigns to promote policies or programmes being implemented by those agencies or by his Department in the course of 2008; the campaign or relevant programme; the cost of advertising in publications, broadcast advertising, online advertising, outdoor advertising and other forms of advertising as well as consultancy or production costs to date in 2008; the anticipated cost by the end of 2008; and if he will make a statement on the matter. [22354/08]

Brendan Smith (Cavan-Monaghan, Fianna Fail)
Link to this: Individually | In context

I propose to take Questions Nos. 152 and 153 together.

Expenditure on advertising by State bodies and agencies under the aegis of my Department is an operational matter for the bodies themselves.

Leo Varadkar (Dublin West, Fine Gael)
Link to this: Individually | In context

Question 154: To ask the Minister for Agriculture, Fisheries and Food if his Department has to date in 2008 or intends by the end of 2008 to carry out advertising campaigns to promote policies or programmes being implemented by his Department; the details of those campaigns; the costs of advertising in publications, broadcast advertising, outdoor advertising and any consultancy or production costs incurred to date in 2008; the costs that are expected to be incurred by the end of 2008; and if he will make a statement on the matter. [22368/08]

Brendan Smith (Cavan-Monaghan, Fianna Fail)
Link to this: Individually | In context

Earlier this year my Department carried out a promotional campaign on a pilot basis in Co. Wexford costing €46,301 to highlight the benefits to farmers of using my Department's on-line services. Details as follows:

In addition, a total of approximately €60,000 will be spent in 2008 on promotional advertising on animal disease awareness and forestry promotion.

My Department also provided funding to the Irish Forest Industry Chain (IFIC) to carry out a campaign to promote forestry. The campaign was branded as Forests for a Bright Future. The Department agreed to provide funding of €300,000 (75% of the total cost) over three years. The first instalment of €150,000 was paid in December 2005. The second instalment of €90,000 was paid in 2007 and the final instalment of up to €60,000 will fall due to be paid in 2008.