Written answers
Wednesday, 21 November 2007
Department of Finance
Departmental Advertising
9:00 pm
Damien English (Meath West, Fine Gael)
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Question 149: To ask the Tánaiste and Minister for Finance the amount his Department spent on advertising and promotional campaigns in each year since 2002; and the amount that was spent on television, radio, print media and internet media in tabular readable form. [30215/07]
Brian Cowen (Laois-Offaly, Fianna Fail)
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Since 1 January 2002, the Department has spent €3,188,510 on advertising and promotional campaigns. The following table gives a breakdown of expenditure on electronic media and print media for each of the years in question:
Year | Spend on electronic media inclusive of television, radio and Internet | Spend on printed media |
€ | € | |
2002 | 521,905* | 1,251,251* |
2003 | 67,189 | 206,976 |
2004 | — | 338,484 |
2005 | — | 254,232 |
2006 | 57,849 | 375,125 |
2007 (year to date) | — | 115,499 |
*The Euro Public Awareness campaign accounted for €1.261 million of the total spend for 2002. |
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