Written answers

Wednesday, 21 November 2007

Department of Finance

Departmental Advertising

9:00 pm

Photo of Damien EnglishDamien English (Meath West, Fine Gael)
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Question 149: To ask the Tánaiste and Minister for Finance the amount his Department spent on advertising and promotional campaigns in each year since 2002; and the amount that was spent on television, radio, print media and internet media in tabular readable form. [30215/07]

Photo of Brian CowenBrian Cowen (Laois-Offaly, Fianna Fail)
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Since 1 January 2002, the Department has spent €3,188,510 on advertising and promotional campaigns. The following table gives a breakdown of expenditure on electronic media and print media for each of the years in question:

YearSpend on electronic media inclusive of television, radio and InternetSpend on printed media
2002521,905*1,251,251*
2003 67,189 206,976
2004 338,484
2005 254,232
2006 57,849 375,125
2007 (year to date) 115,499
*The Euro Public Awareness campaign accounted for €1.261 million of the total spend for 2002.

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