Mr. Michael Kelly:

To summarise, social media platforms such as Google and Meta are currently taking €1,000 million out of the Irish advertising market. Both RTÉ and the independent radio sector are only getting €165 million out of the same advertising market. Obviously the social media firms have gone from zero to 60 in about ten years in grabbing this huge share. The difficulty is they do this without putting anything back in - no fact checking, no monitoring, no editorial, no journalists, none of the things we do. That makes a terribly unlevel playing field.