Oireachtas Joint and Select Committees
Wednesday, 29 March 2023
Joint Committee on Tourism, Culture, Arts, Sport And Media
Challenges Facing Providers of Tourist Accommodation in Ireland: Discussion
Mr. Paul Kelly:
The data on domestic tourism are important to note. Before Covid, domestic trips accounted for 51% of all trips taken by Irish residents, with 49% accounted for by overseas visits. In 2022, even though we all saw the rush to Dublin Airport once travel restrictions were lifted and people tried to get to the sun, go skiing or whatever they wanted to do, domestic trips accounted for 57% of all trips taken by Irish people. That is a phenomenal increase on pre-Covid levels. We do not necessarily expect that high level to continue but we are hearing positive things from the industry. People have built new relationships with customers and they are very good at working with those customers to encourage them to return. The level of intent domestically is holding up quite strongly. As the Deputy suggested, value will be important to convert that intent into bookings. Domestic tourism had a very robust performance last year and it certainly has the potential to do the same this year.