Dr. Aisling Soden:

Yes. It would be a very similar story with our multinational clients as well. It can be difficult for them to identify who they should connect in with in a third level education institution or a school. There is not a clear pathway. It is often a personal relationship where someone was in that institution and they go back and connect in with a lecturer, a teacher or whoever he or she knows.

In terms of engaging with schools, a lot of clients are very eager to engage with schools and to facilitate those kind of industry programmes or opportunities for work placement, or even people coming in to speak to students about opportunities. However, it is hard for them to identify where to go. It is kind of location based and if you are in a city location, you are close to a school, schools interact with the company and the companies know where the schools are. That is also relationship based. When you are removed from that, however, companies do not know where to start, for instance, to engage structures.