Oireachtas Joint and Select Committees
Wednesday, 22 March 2023
Joint Oireachtas Committee on Agriculture, Food and the Marine
Strategic Direction of Bord Bia: Discussion
Joe Flaherty (Longford-Westmeath, Fianna Fail)
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I know Mr. O'Toole cannot tell me where we are on the table, but if we were to use a soccer analogy, we are probably in the top 4 spots for Europe. We probably need to start emphasising that in the Bord Bia's marketing. It is a compelling message to say that Irish farmers are, at least, pitching with or, in many cases, ahead of their peers when it comes to carbon footprint.