Oireachtas Joint and Select Committees
Thursday, 20 January 2022
Public Accounts Committee
2020 Report of the Comptroller and Auditor General and Appropriation Accounts
Vote 33: Tourism, Culture, Arts, Gaeltacht, Sport and Media
Programme E - Broadcasting
9:30 am
Ms Fiona O'Shea:
Those are not RTÉ's statistics. The figures come from TAM Ireland, which is part of the Nielsen data, and that is the recognised unit of measurement for television viewership. It is recognised throughout the market. The reports are issued by TAM Ireland, and the figures concerning homes with no television have increased significantly during the past decade. It has grown from 3% in 2011 to just over 15% in January 2022.