Oireachtas Joint and Select Committees
Thursday, 10 October 2019
Public Accounts Committee
2018 Financial Statements of the National Transport Authority
9:00 am
Kate O'Connell (Dublin Bay South, Fine Gael)
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It seems like an extraordinary sum of money. If it incorporates the rent of the shelters, that is significant but I would also like to know if the NTA hammered out a deal. Did it get a discount for a cycle because there will be more in the future? Even in politics, we hammer out deals to use those for advertising.
Has the NTA carried out an analysis of the effectiveness of that campaign? My experience in the area in which I operate is that people felt information was scant. It may have sparked people to go online and carry out some more research but many constituents contacted me to say they found no value in the advertisement that was at the bus shelter. Was there any feedback on whether it offered value for money?