Ms Laura Burke:

This links back to the radon issue. In surveying people, we can determine if the communications we are using are working. As in the case of other providers of information on climate change, we are testing if messages are getting through. We also drill down into that information to determine what age groups are responding and where they find their sources of information, be that the television, social media and so on. This helps us in the context of our communications on climate and other environmental issues to determine where we should be investing and spending money in terms of getting environmental issues awareness levels raised etc.