Paul Daly (Fianna Fail)
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I thank Ms McCarthy for her comprehensive presentation. I would like to ask a couple of questions about the market prioritisation study she mentioned. Origin Green is well established and has developed many markets. Is there a strategy for developing new markets, as opposed to extending existing markets? Are there comparisons to be made in that regard? It is sometimes suggested that it might be best to pursue a policy of "what we have, we hold". In other words, if we take our eye off the ball by trying to increase the number of new markets, we might not be able to look after existing markets. Have any studies been done to ascertain which strategy yields the best or most development from exports? Are exports increased by focusing on new markets, or does a concentration on the development of existing markets provide more opportunities?

I would like to follow up on what has been said about quality assurance with specific reference to the importation of grain under Origin Green. I ask Ms McCarthy to comment on the markets that might become open in the event of a total focus on organics. If it proves possible to source and tap into such markets, will we have sufficient supply here? Do we have enough organic farmers? If not, why not? Do those who have experience on the global market believe there is a future for Ireland in the event of a move from Origin Green to full organic? If so, what can we do to encourage more farmers to take the extra step and get fully involved in organic farming?