Oireachtas Joint and Select Committees

Tuesday, 7 March 2017

Joint Oireachtas Committee on Agriculture, Food and the Marine

Systems, Governance and Procedures in Horse Racing Ireland: Discussion

4:00 pm

Ms Suzanne Eade:

The figure from the foal levy is €425,000. This year there will be €1.095 million going into the Thoroughbred marketing team. We have to look at what they do. They are like a mini IDA. Much of their time is spent out and about travelling in Europe and Asia and bringing people to visit stud farms and sales companies. That is what we are talking about when we talk about marketing. They are feet on the ground bringing people back in to drive purchases in Ireland.