Oireachtas Joint and Select Committees

Thursday, 28 May 2015

Public Accounts Committee

2013 Annual Report of the Comptroller and Auditor General and Appropriation Accounts
Vote 37 - Social Protection
Chapter 10 - Regularity of Social Welfare Payments
Chapter 11 - Control of Supplementary Welfare Allowances
Chapter 12 - Farm Assist
Social Insurance Fund 2013

10:00 am

Ms Niamh O'Donoghue:

The pilot was to try to establish what might be a better communication system with our customers. Different forms of letters were used to see how customers would engage or would not engage with us. It was very much about trying to inform our approach in a context where, as Deputy Deasy has said, An Post has gone to the market for a different type of payment solution. That will be coming on-stream later in the year. That, coupled with other measures we are taking, potentially gives us an opportunity to look again at offering options to people to whom, historically, we have not offered options. It was very much to inform our communication strategy with our customer base and it was very limited. There were 2,800 letters. The actual response was low enough, in fairness.