Mr. John McKeon:

Absolutely. The Senator mentioned roadshows. Just to make her aware, that is what we did last year. We have already done it again this year. We hit nine locations around the country and employers and jobseekers attended. We have met more than 2,000 employers at various roadshows and presented the Department's offerings to them. We have done a great deal of good work with employers and are in constant communication. We have been on local radio stations and so on giving interviews rather than advertising.

Given my background before joining the Civil Service, I am familiar with what the banks did. If a communication campaign is to get the message across, we need to move beyond television and radio. Much of this matter is complex. I am not disagreeing with-----