Oireachtas Joint and Select Committees

Tuesday, 25 September 2012

Joint Oireachtas Committee on Jobs, Enterprise and Innovation

Beverage Exports: Discussion with Drinks Industry Group of Ireland

1:35 pm

Mr. Anthony Foley:

Yes. Approximately two thirds of the 30% decline is due to growth in the off-licence sector. It is not quite one for one; it is a case of approximately two thirds going to the off-licence sector. The off-licence share has increased dramatically. It is now responsible for approximately 55% of volume, with 30% of value. Ten years ago, it was responsible for approximately 20% of value and 40% of volume. Therefore, there has been a significant change.