Dr. Leo Pekkala:

First, two different examples of success that the institute has run over the years and still runs are the media literacy week and the games week. Both of them are organised in a way that the institute only co-ordinates the organising of the event and the themes. However, for example, the media literacy week, has more than 50 organisations organising different campaigns and there are hundreds of different local events across the country during this week. They keep on going and are mostly based on volunteer and NGO work. Those are really good examples. One thing I will stress is the continuity. One week in the year is definitely not enough for almost anything but this is a themed week that focuses on these issues and brings up in the media the point that we are celebrating this theme this week but the work continues throughout the year. We need perseverance here and to have a long-term plan. The media literacy policy helps in our case because it creates the framework for the work we do. With regard to the legal duty, we are not the only one. When the institute was established in 2012, I was asked to come and start up this office. We were one of the first ones but the Nordic countries all now have a governmental office that has the same legal duty, more or less. There are certain differences on the large scale, and there are some others who have this but it is not very common. There could be more, because we have clearly seen the benefit of having the legal framework to support our work. I always encourage my international colleagues to work towards getting a real policy that lasts for different parliamentary elections and seasons so that the policy continues even if the parliament or government changes and is more of a long-term thing.