Oireachtas Joint and Select Committees

Wednesday, 6 December 2023

Joint Committee on Tourism, Culture, Arts, Sport And Media

Online Safety, Online Disinformation and Media Literacy: Discussion

Mr. Ollie Irwin:

Google was the first MTC to launch its own AI principles back in 2018. At a technical layer, Google DeepMind is developing synth ID, which gives a digital watermark to generative AI-created images. We also have a number of policies that require disclosures. We have "about this image", where a user can double click on an image and see the origin of it and how long it has been online. A lot of these tools are to empower the user to better understand what they are seeing. We also have Bard, our own experiment in generative AI. It has classifiers both at the prompt level, that is the input level, built on our safety policies and at the output level so it is not producing content that is violative of our policies.

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