Oireachtas Joint and Select Committees
Thursday, 7 November 2019
Joint Oireachtas Committee on Communications, Climate Action and Environment
Session 5: Future Collaboration
Mr. Tom Packalén:
It would be a problem if we ban micro-targeted advertising. There are many MPs and there is a huge difference between the US presidential election or elections in some small countries because the budgets are totally different. There is a big difference if somebody has a budget of €10,000 or €20,000 because with these kinds of resources they do not have enough resources to use TV or other media and need to be careful where they put their money. If we ban this, we could also do a lot of harm.
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