Seán Canney (Galway East, Independent) | Oireachtas source

Absolutely. We spoke earlier about the Wild Atlantic Way, Ireland's Ancient East and Dublin. Bord Fáilte is conducting a review of the idea of the midlands and the lakelands being developed as another tourist brand. We have a lot of gems which I have seen which I did not know about before I became Minister of State and which are not on the coast or down the Ireland's Ancient East route. They are in Offaly, Carlow, Kilkenny and east Galway. We need to promote all of them to showcase that we have something different. It is about marketing.